Empowering women one iIllustration at a time.

Courage starts with showing up and letting ourselves be seen.
— Brene Brown

Ayanna's Highlights 

Fashion Designer and Illustrator Ayanna Dixon has trained both at the Edna Manley College of the Visual and Performing Arts and The Art Institute of New York. After studying in New York, Ayanna moved home and started her business ASD. She is a Branson Entrepreneur, Scotia Bank Vision Achiever and has placed second in Jamaica's first reality television Fashion Designing contest Mission Catwalk, shown at Miami Beach International Fashion Week, received the First Global Banks Fashion Grant and represented Jamaica at the International Fashion Showcase in London and CARIFESTA XIII.


ASD was founded in 2010 by trained fashion designer, Ayanna Dixon. Orginally ASD hosted two lines; Custom clothing for the caribbean woman and Illustrated lifestyle items. After following her fashion design dreams Ayanna realised a shift in her love and began to do only illustrated products in 2017. ASD's distinctive collection has been sold in 3 of Jamaicas top boutiques and plans of taking the brand internationally is already in the works.

100% Handmade in Jamaica

All ASD products are made locally in Kingston, Jamaica. Our designer/illustrator creates everything with a little magic and love with her small team of Jamaican based artisans and experts.

Caring your ASD Products

ASD products should be handled with care for their delicacy and hand washed or cleaned gently with cold water.



A girl with a dream